brand name
Manufacturing

THE BRIEF
An ex-athlete turned designer wanted to create a contemporary streetwear line that reflected urban culture. The vision was vibrant and bold, but the designer needed guidance on fabric choices and production logistics.



BUILT FOR
SOON had to navigate the complexities of market positioning while ensuring the collection resonated with the target audience. It had to be more than just another streetwear drop; it had to make a statement.



DELIVERED
In 16 weeks, SOON developed 9 pieces, focusing on sourcing unique fabrics and managing production timelines. The collection achieved a 80% sell-through rate, with features in major streetwear blogs.


45
+ years
industry experience
30
+ brands
trusting our process
100
+ projects
successfully delivered
